The Color Run Bay Area 2017

Image & style Magazine

The Color Run Dream Tour, Presented by Lay’s®, is making it’s way to the Bay Area, Saturday, October 28, 2017.
The most colroful 5k on the planet will take place in Alameda Point ALAMEDA, Calif. The Color Run®, is the largest 5k event series in the world, and it will bring its 2017 tour theme, The Color Run Dream Tour, Presented by Lay’s®, to Alameda Point on Saturday, October 28 at 8:00 a.m.

The Color Run Dream Tour will create a world where anything is possible, unicorns are real and foam clouds make everything better. The 2017 theme will make Color Runners’ dreams a lot more colorful with unforgettable music, color throws and an all new Lay’s® Poppables™ Foam Zone and Dream Wall. The Bay Area run will benefit the American Diabetes Association, the nation’s leading non-profit organization supporting American children and adults living with type 1, type 2, and gestational diabetes.

“We want The Color Run to bring happiness and health to people’s lives, and even be the motivator that kicks off Color Runners’ healthy lifestyles. We are excited to come to the Bay Area and give Color Runners the opportunity to step into a dream with us and enjoy a 5k that inspires people to get out and be active with their friends and families, all while having a blast!” said Louis Wills, The Color Run’s event director. “Our participants will experience an all new Lay’s Poppables Foam Zone and Dream Wall, fresh photo opps, giant unicorns, tons of color and even more music across the” Sign up today run alone or run with a group of friends it is bound to be a blast.

As participants enter the magical course, they experience the classic Color Zones and the brand new Lay’s Poppables Foam Zone, where they’re surrounded by dreamy colored foam or “clouds” as they run through the most colorful dream of all. The Dream Tour is filled with even more vibrant music across the whole course, radiant new colors, giant unicorns and the Dream Wall—a new addition to the course where runners spray paint their dreams on the wall to be seen by all. After crossing the Finish Line, Color Runners enjoy the Finish Festival, where they party with the Runicorn, dance, find unique photo opportunities and join in on massive color throws every couple of minutes.


Each Color Runner receives a custom race kit, including a limited-edition Dream Tour race shirt, a Unicorn Finisher’s Medal, embroidered headband, fun temporary tattoos and a color-in runner’s bib—to inspire participants to decorate and color their runner’s bib. An option to upgrade race kits to receive additional gear is also available with the deluxe registration package. Participants can color it up with more accessories, clothing and fun dream inspired items at The Color Run store.


Event:                 The Color Run Dream Tour, Presented by Lay’s in the Bay Area

Date:                   Saturday, Oct. 28

Time:                   8:00 a.m.

Location:            Alameda Point

1100 W Red Line Ave.

Alameda, CA 94501

Tickets:               Team | $29.99

Individual | $34.99